Pretty Mama Privacy Policy

Our contact details

Name: Pretty Mama LTD
Address: 17 Burn Heads Road, Hebburn, Tyne, and Wear, NE31 2TB

Data Controller
Registration Number: 11661369
Pretty Mama Ltd (“we”, “our”, “us”) processes personal data in accordance with our obligations under the General Data Protection Regulations (‘GDPR’) and is a registered Data Controller with the Information Commissioner’s Office (‘ICO’), which is the supervisory authority responsible for the oversight and enforcement of Data Protection Legislation within the United Kingdom.

The type of personal information we collect
We currently collect and process the following information:

Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers, Paypal, ApplePay, GooglePay) email address,phone number, version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.

How we get the personal information and why we have it
Most of the personal information we process is provided to us directly by you for one of the following reasons:
To provide products to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations.
You may also provide data to us through your use of our website. As with most web servers, our web servers automatically collect the following information:

  • Requested URL (Uniform Resource Locator)
  • IP (Internet Protocol) address (this may or may not identify a specific computer)
  • Domain name from which you access the internet
  • Referring URL
  • Software (browser/operating system) used to access the page

Under the General Data Protection Regulation (GDPR), the lawful bases we rely on for processing this information are:

(a) Your consent. You are able to remove your consent at any time. You can do this by contacting

(b) We have a contractual obligation.

(c) We have a legal obligation.

(f) We have a legitimate interest.

How we store your personal information
Your information is securely stored within our website records, until you ask us to erase this information. Please email for your records to be erased.

Your data protection rights
Under data protection law, you have rights including:

Your right of access – You have the right to ask us for copies of your personal information.

Your right to rectification – You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.

Your right to erasure – You have the right to ask us to erase your personal information in certain circumstances.

Your right to restriction of processing – You have the right to ask us to restrict the processing of your personal information in certain circumstances.

Your right to object to processing – You have the the right to object to the processing of your personal information in certain circumstances.

Your right to data portability – You have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances.

You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you.

Please contact us at, 17 Burn Heads Road, Hebburn, Tyne and Wear, NE31 2TB if you wish to make a request.

How to complain
If you have any concerns about our use of your personal information, you can make a complaint to us at, 17 Burn Heads Road, Hebburn, Tyne and Wear, NE31 2TB.
You can also complain to the ICO if you are unhappy with how we have used your data.

The ICO’s address:           
Information Commissioner’s Office
Wycliffe House
Water Lane
Helpline number: 0303 123 1113
ICO website: